Pozob set to work designing and establishing a new corporate identity, which we translated into the website. The original website did not sufficiently connect with the target group and did not convert. The aim of the revamped website is to increase conversions: the number of reports and contact requests from new general practitioners. With the new site, we are also establishing a strong online brand identity and improving Pozob's findability. Among other things, we have focused on the layout of important pages, such as those with patient information for claims. The website also provides quick and easy links to external websites, such as WerkenbijPozob.nl and Pozobnet.nl.
Pozob is a reliable and innovative partner for general practitioners and healthcare professionals in Southeast Brabant and Central Limburg. With over 240 practice assistants and approximately 200 affiliated general practitioners, Pozob works daily to improve the quality of care for patients with chronic, mental, and age-related conditions. From its home base in Veldhoven, 40 healthcare and innovation specialists are committed to developing innovative healthcare programs and scientific research. By collaborating within the healthcare chain and providing practice support in the areas of automation and practice management, Pozob helps general practitioners to focus fully on their most important task: providing high-quality care to their patients.