T-Core Solutions: a tank catalog that ends in a quote, not a cart

  • Industry & manufacturing
  • Brand identity and website

A tank specialist whose products are picked by fitment

T-Core Solutions builds leak-tight tank systems for trucks and industrial vehicles: fuel tanks, hydraulic tanks, AdBlue tanks and the accessories around them, in standard and custom versions. The systems are engineered to strict industrial standards and tested under extreme conditions, because a leaking tank means downtime at best.

Buyers do not search for these by product name. They search for what fits their truck, and they need to know the capacity, the OEM number and the certification before they ask anything at all. Alongside the website, the brand identity had to carry that same engineering claim.

A brand identity and a catalog built for quoting

We designed the brand identity and built the site on WordPress on our own base theme. The catalog runs on WooCommerce, but without prices and without a cart: every product page ends in a quote request, because these tanks are quoted and engineered, not checked out.

Each product page carries what a buyer needs in order to identify the part: the brands and vehicle types it fits, the OEM number, capacity, material and dimensions, with the certificates as downloads on the product itself.

  • Brand identity design, and the site built on it.
  • A catalog of more than 170 tanks and accessories, grouped by type.
  • Product pages with fitment, OEM number, capacity, material and dimensions.
  • Certificates and datasheets as downloads per product.
  • A quote request per product and a contact form that accepts drawings, in four languages.

Replacing the cart with a quote request is what makes a webshop platform work for tanks that are engineered per vehicle.

The result

t-coresolutions.nl is live in English, Dutch, German and Spanish, with over 170 products that a buyer can find by OEM number or by what they fit, and a quote request on each one.

Around the catalog sit pages per industry for automotive, industrial vehicles and critical applications, project cases, a downloads section and a news section, all in the new identity.

Do you sell products that have to be quoted?

A catalog without prices needs a different kind of build than a webshop, but it runs on the same platform. Take the Growth Scan and see where your organisation stands to gain the most. It is free, it takes 30 minutes, and it commits you to nothing.

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Justin van Dongen

Founder & digital growth partner

Justin van Dongen

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