Your Google Ads today
- Budget spread thin across everything
- Clicks that do not convert
- Ad copy written once and left alone
- Reports you cannot act on
Advertising on Google that returns more than it costs
Top of Google from day one. We set your budget up so it actually performs: campaign strategy, continuous optimisation and reporting that shows what every euro brought back.
- 300+ businesses helped
- 9+ years building digital growth
- No percentage of your ad budget
- Responsible use of AI We use AI where it makes the work better, never to replace the thinking.
Paid visibility only counts when it converts
Your budget goes out faster than the results come in
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You invest, the return disappoints
The clicks arrive and the customers do not.
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No insight into what works
You cannot see which campaigns and which keywords are actually contributing.
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Managing it costs too much time
And the specialist knowledge to do it properly sits outside your team.
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Your competitor always sits higher
Even on a smaller budget than yours.
Visible at the right moment, to the right people
Google Ads is one of the most powerful channels there is, provided it is set up properly. Most of the money wasted on it goes to broad targeting, badly configured campaigns and ad copy that does not convince.
The competition is bidding on your keywords too, so the question is not whether you are visible. It is whether that visibility turns into customers. We set campaigns up so every click is a real chance at a conversion rather than another visitor.
Campaigns aimed at your audience, not at everyone
Showing relevant ads to the right people is the whole of effective search advertising, and most of the work happens before a single ad goes live.
A detailed keyword and intent analysis, targeting configured per campaign objective, and exclusion lists that stop you paying for traffic that was never going to buy.
Your Google Ads with JKC
- Budget where the buying intent is
- Clicks with a real chance of converting
- Ad variants tested against each other
- A monthly report with the numbers that matter
Ad copy that earns the click
The best targeting in the world does nothing if the advertisement itself is forgettable. It has a line and a half to be more relevant than everything around it.
So we write several variants per ad group, A/B test the headlines and descriptions against each other and keep the responsive search ads tuned for the click-through rate rather than leaving them to the defaults.
Continuous optimisation, not set and forget
Google Ads is not a project that finishes. Competitors change their bids, search behaviour shifts and what worked last quarter quietly stops working.
We optimise bids, exclusion lists, ad copy and landing pages on current data, and you get a monthly report with the figures that decide anything: cost per click, cost per conversion and what came back.
Find out what your budget is really returning
Better advertising starts with an honest look at what the current spend is buying you.
Get your Growth Check and see which campaigns are carrying their weight, which are not, and where the same budget would work harder.
Investment
What does advertising on Google cost?
People who search want something. We manage your ads for a fixed monthly fee, with no percentage of your ad budget. You pay that budget directly to Google.
Package
Ad management
A fit if People already search for what you sell, and your site converts them well.
From€237.50per month
Management and better landing pages
Most chosenA fit if Several services or locations, and a site that needs to convert better.
Estimate€475–950per month
- Always included
- GDPR-compliantConversion tracking with cookie consent.
- CreativeAd copy that stands out among your competitors.
- ProfessionalA live dashboard: you always see what your ads deliver.
- Marketing strategy built inYour budget goes to the searches that bring in customers.
Campaigns and keywords
Included
Included
Conversion tracking, with a live dashboard
Included
Included
Advice on your copy and landing pages
Included
Included
More campaigns side by side
Not in this package
Included
Your landing pages improve every monthWe change your pages and run A/B tests to see which version brings in more inquiries.
Not in this package
Included
Which package fits you?
Tell us what you want to achieve. You get a tailored proposal first.
Estimates, excluding VAT. We tailor every project to your organization before anything is agreed.
Why JKC
Why start-ups and scale-ups choose JKC
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From Findable to Scalable
One partner for the entire journey: getting found, working smarter, growing further. No more switching between agencies.
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Involved founder, stable partner
The same founder at the helm for 9+ years. You talk directly to the makers, not an account manager.
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We become nerds about your business
We put ourselves in your business's shoes, understand how it works, and know how to get things done.
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Your work, your ownership
All IP rights belong to you. No long contracts, no lock-in. You stay because the partnership works.
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Available when it counts
In case of urgent issues or outages, we're there outside office hours too. What we build works evenings and weekends too.
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People steer, AI accelerates
The speed of AI, the judgment of people. If AI goes down, your project keeps working.
Sectors
Active and experienced in your sector
We serve clients from international innovators to local businesses. JKC is at home in nearly every sector, and the list grows every year.
Contact
Talk to the people who build it
- Find out how we can grow your business
- Get a response within 1 business day
- Completely without obligation
Justin van Dongen
Founder of JKC Media
Contact form
FAQ
Frequently asked questions
No. Management starts at EUR 237.50 per month and it stays that whether you spend EUR 300 or EUR 30,000 with Google.
We think a percentage puts the agency on the wrong side of the table: it rewards spending more, and the work of managing a campaign does not scale with the budget anyway. Your media budget goes to Google, not through us.
We advise at least EUR 10 a day. Below that a campaign gets too few clicks to learn anything from, and you end up paying for a month of data that says nothing.
What you actually need depends on what a click costs in your market – in some sectors EUR 10 a day is three clicks. We look that up before you commit, so you know whether your budget can compete before you spend it.
Traffic within a day: that is the difference between advertising and findability. Whether that traffic converts is the question the first weeks are for.
The first period is measuring and cutting – which searches actually bring buyers, which only bring clicks. Expect the campaign to get better rather than to start perfect, and judge it on cost per lead rather than on clicks.
The campaigns stay where they are, in your own Google Ads account, with all their history. We stop managing them; nothing is taken away or switched off behind you.
Be honest with yourself about the consequence though: with advertising the traffic stops when the spend stops. Unlike findability, there is nothing that keeps working afterwards. That is the trade-off between the two, and it is why plenty of clients run both.
Yes, and they answer different questions. Google reaches people already searching for what you sell. Social reaches people who were not looking yet.
Both start at EUR 237.50 per month each. If your budget only stretches to one, start with Google when there is real search volume for your product, and with social when you have to create the demand first. We will tell you which one your market looks like.
